Freedom and music: a contribution by Livio Magnini

We receive from Livio Magnini and gladly publish:

On October 30th at the Mogo restaurant (a real listening restaurant that I recommend you visit) in via Bernina in Milan, the press conference was held to present the single “I want to live like this” by DJ Jad and Wlady featuring Don Cash and Marmo. A song that immediately reveals to us how much Rick Rubin had hit the mark when he combined the rock of Aerosmith with the rap of Run DMC, generating that rare pearl of “Walk this Way”.

In addition to talking about the single, the artists introduced some musical concepts and told the genesis of the album “AlBoom” – never a name was more onomatopoeic. An album of passion and featuring, an album of transversality where artists like Primo and Albano, like J-Ax and Donatella Rettore, like Katia Ricciarelli, Marmo and Don Cash and many others can coexist.

Usually these events are mostly institutional and often monotonous: that was not the case this time. Where one would have expected to talk about rap and hip hop there were conversations about rock, punk, crossover, everything alternative and the freedom of being able to mix ingredients and passions, without thinking primarily of an economic gain. Freedom and crossover were the main themes of this very pleasant conversation between artists and journalists, an absolutely spontaneous, unprepared and unpredictable genesis. In the civilization of fast communication and social networks, we suddenly understand that at the basis of musical, artistic and expressive content, there is always a feeling. When the feeling is true then a connection is created, almost sub-spatial, where it is not important who transmits the message or who receives it but it is the message itself that is important and has a value.

“I want to live like this” is an almost rock punk single in which the voices of Don Cash and Marmo and their rhymes tell us a little about what could be the desire of each of us, that is, the possibility of being free, free to do what we want, free to express apparently antisocial concepts and behaviors, free from living a schematized, frenetic life, dictated by consumerism and not by a feeling of humanity. Today freedom can be represented both by free-thinking artists and by labels like Just Entertainment or sponsors like Escort Advisor, both realities that without a shadow of a doubt express freedom and broad views.