What’s happening with Bruno Mars tickets in Milan

After the announcement of the two dates marking Bruno Mars’ return to Italy, fans’ anticipation quickly turned into purchasing difficulties.
Last week, the announcement of the first date, 14 July 2026 at the San Siro Stadium in Milanfollowed by a second announcement, that of the doubling of the game scheduled for 15 July, again at San Siro. The luckiest fans, those who managed to register for the presale, tried to purchase the ticket already in the “artist presale” which took place yesterday, Wednesday 14 January. The general sales instead they left today, at 2pm.

Within minutes most of the tickets were already sold out. On the official sales sites – Ticketmaster, Ticketone, Vivaticket and Live Nation – some tickets still appeared available on the interactive map, but an error message appeared when attempting to purchase. In practice, both shows are practically sold out, despite appearances and many fans are trying to buy tickets for the dates abroad.
The result was that, a few minutes after the opening of the sale, the tickets had already appeared on secondary ticketing siteswith greatly increased prices, with prices ranging from 1,800 euros to 2,400 euros for the most popular sectors. Most of the tickets would have been sold already on the reserved presale day, while the remaining availability for the general sale sold out almost immediately.

A similar situation had already occurred in November with the sale of Radiohead tickets, when many users had reported the same problems linked to the anti-bot systems and the speed with which the tickets had appeared on unofficial resale channels. Even in this case, the dynamic seems to repeat itself.