Taylor Swift has filed to patent her voice and image

Taylor Swift wants to protect her voice and image by patenting it, to make deepfakes generated with artificial intelligence illegal.
As reported by Billboard, the artist has filed two applications in recent days with the US Patent and Trademark Office to record the sound of his voice while pronouncing the phrases “Hey, it’s Taylor” and “Hey, it’s Taylor Swift”. Audio files with the original recordings were attached to the requests, according to what Billboard has learned, which notes that these requests are usually made for names or logos rather than for sounds, noting that in reality “patented” sounds already exist, such as the NBC TV network jingle. Swift has also filed a third request relating to an image of herself performing on stage, which would be added to the already numerous registered trademarks relating to her name, album and song titles, lyrics etc.. In recent months she has also started legal action against a household linen company which had requested the “Swift Home” trademark, but recent initiatives are linked to the growing diffusion of videos and sounds generated with artificial intelligence.

Billboard recalls the case of actor Matthew McConaughey, who last year tried to patent himself – a model that Taylor Swift seems to be referring to but whose effectiveness in a legal case, the newspaper always notes, remains to be demonstrated