Fedez tries the relaunch in the world of music

The border between reality, truth and marketing, when it comes to Fedez, is always very labile. It is in those chiaroscuro that he has always played his game skillfully. Last February 17, a few hours after the final of the Sanremo 2025 festival, where he ranked fourth with “Beat”, the song with which he told his fight against depression after the pancreas cancer that was diagnosed in 2022the end of the wedding with Chiara Ferragni and the rumors about the alleged betrayals against the former wife, Fedez announced a concert scheduled for September 19 at the Assago Forum in Milan. “The return home”, he defined him, underlining how he did not make his concert “Since 2019”. “I lived the music, I wrote it, I breathed it, but far from the stage. I hadn’t planned to go back soon. Then, something changed the pace. It was not a decision, it was a call, “he wrote in the Instagram post with which he made an appointment to the fans. The Milanese singer then recalled as “exactly ten years ago” had climbed “On the stage of the forum for the Pophoolista Tour, a concert with the stage in the center, because you were around you” and explained that he had “decided to return like this”, just “how everything started”with “a stage in the center, because you are still around us”: “The time has come to meet us again. The time has come to go home, “Fedez reiterated.

Word of order: subtraction

His new line, after Mix Pleonastic Years between music, solidarity initiatives and marketing (“Inhuman” of 2021 was even linked to a charity fundraising) It is in the sign of “subtraction”with the attempt to keep a low profile to try to put music in the center and then re -acquire credibility in this field. But always with cunning. An example? The cover of “Beautiful bitch” with Marco Masini presented at the Sanremo Festival. Beyond the good performance put in place at Ariston, it is an operation deliberately built to make people speak. Law and context in short circuit, ideal for the festival spotlight. Returning to the live: the show of 19 September went sold out in a few hourspushing the rapper and his entourage to announce a second date immediately, scheduled the following day. The last time he performed at the Assago forum with a live of his own, In 2019, with the tour linked to the album “Paranoia Airlines”, the third as a soloist after the 2013 exploit with “Mr. Brainwash – The art of satisfying “and” pop -hoolist “of 2014 (in 2017 the joint disc with J-Ax, “Communists with the Rolex”, which led him to perform in San Siro), was released), Fedez announced a temporary farewell to the scenesdeclaring himself impatient with respect to the rhythms and deadlines of the record industry. “I have other projects, also linked to music, but the worst thing about when you do the music is to say ‘you have to go out by 22’. I have entrepreneurial projects, I am working on important things, they are complex things, But if they are realized they are a nice circle that closes for me and the opportunities that open ”.

Music is no longer a side dish

Stop, in reality, it has never been. Just think that in the last four years, before “Batata”, Fedez has published a total of seventeen singles between his songs and feat, from “Pablo’s holidays” with dear to “collective hallucination” (dedicated to Chiara Ferragni, released last September), passing through “problems with everyone (Judas)”, “beautiful story”, “Call me by name” (who in 2021 marked his debut in the race in Sanremo, paired with Francesca Michielin), up to the “thousand” catchphrases (with Achille Lauro and Orietta Berti), “The Dolce Vita” (with Tananai and Mara Sattei) e “Paradise disco” (with Annalisa and article 31). In 2021 he also released a new unreleased album, “inhuman”. By the way: together with the announcement of the two dates at the Assago forum, that of the Return to the recording studioto work on a new album. If the beginnings are excluded, though, For Fedez music has almost always been a side dish, a “tool” to do morein the positive sense of the term for him: he also declared him in an interview with Loro Magazine in 2022. This time the line is exactly in contrast with what has been shown in the past. The idea that wants to pass and transmit is that the songs are no longer a game of a wider amusement park, but the main attraction. Everything dropped in a more serious and composed atmosphere. For some it is yet another new tactic, for others a sort of return to the origins.